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social media 101

Mass Social Strategy’s Offerings

masssocialMay 17, 2016Blog, Listen, Scent, Smell, Taste, Touch, Uncategorized, Viewplane, Wand0 Comments

               

Social Media is An Act of Celebration: Building on Sinek’s Why (+ Analytics Don’t Lie)

masssocialNovember 17, 2013Blog, Listen, Scent, Taste, Touch, Uncategorized, Viewplane, Wand0 Comments

I’ve been asked to teach a one day social media promotions class in the SOU Business School so it’s a perfect time to do a series of blog posts on Promotions in Social Media. I … Read More

Building a Brand – Strategy 101 – Blog 1

masssocialAugust 31, 2013Listen, Scent, Taste, Touch, Uncategorized, Viewplane, Wand0 Comments

Welcome to my life, called Building a Brand 101. As a freelancer, and especially in social, you jump onto the sand, create a castle, and then the waves come in and the project’s over. Super. … Read More

The Gift of Gab (Strong Copywriting): How to Engage with Top Influencers + Brands on Twitter

masssocialMay 15, 2013Blog, Listen, Scent, Taste, Touch, Uncategorized, Viewplane, Wand2 Comments

OMFG MAN REPELLER RT MY TWEET!  I pulled this image from Man Repeller’s Instagram  + crafted a tweet build awareness around her new collab. Anyone can say “Share this…” “Like if…” “RT if…” Synthesizing and connecting into … Read More

The 3 Key Stages of Social Media Strategy

masssocialFebruary 13, 2013Listen, Scent, Taste, Touch, Uncategorized, Viewplane, Wand3 Comments

To be an effective social media manager, you’ve got to have your social media strategy in place. Listen, Love, and Leverage are the stages I’ve named and step through with all new clients. It’s a … Read More

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